The MarketingGrader.ca service is based on highly successful techniques used by 1,000's of organizations today. This free report ranks your website's internet presence, social presence and sales funnel readiness. The report includes many customized action items to help with the top of your funnel, the middle of your funnel, and your analytics.
MarketingGrader.ca makes it easy for you to figure out your next steps.
Top of the Funnel | You may have built an impressive website. Hired an SEO expert to find the perfect words and established a new FaceBook page. Are those efforts generating high quality visitors and prospective buyers? Are visitor quickly abandoning or poking around your site looking for answers?
Middle of the Funnel | Are website visitors engaged when they come to the site? Are they opting-in and signing up to your blog, newsletter or downloading content? Are they returning to your site and when they do, do you know that? Are they converting into leads?
Bottom of the Funnel | Do you know which marketing activities are working or not? Can you accurately measure the effectiveness of your digital marketing investments?
Our Free MarketingGrader.ca service will evaluate the effectiveness of your marketing by looking at multiple factors, including your website, social media activity, mobile responsiveness, blogging activity, email marketing, lead nurturing, analytics and more.
BLOGGING | Creating, optimizing, and promoting content are keys to filling the top of your sales and marketing funnel with more website traffic and leads. Is your blog posts driving results that justify the time investment, or are you wasting time doing the wrong things?
SEO | Optimizing your content is a key step to ensure you give your valuable content the best chance possible of drawing traffic from the web. How optimized is your website to be found by people searching for your organizations' offerings online?
RESPONSIVE SITE | Making sure that your website and blog are optimized for mobile devices is becoming more & more important as the popularity of smartphones continues to rise. Is your web presence optimized for mobile devices?
LEAD GENERATION | Making it easy for customers to give you their information through forms on your website and understanding the tools you are using to nurture those leads are the beginning of an optimized middle of the funnel.
SOCIAL PRESENCE | Social media is about more than the number of fans, friends and follows you have. Are you leveraging social media to get more leads and customers? How effectively are you using Facebook, LinkedIn, and Twitter in your marketing?